August 10, 2007

What The Flak?

It's August. Bittersweet.
Summers' door is closing behind us. In just weeks, a new school year will begin.

Families begin the march to the malls; the tradition of back-to-school shopping must be maintained. Bags containing new shoes, stylish sportswear or pristine uniforms are proudly toted. The bags with the pencils, pens, protractors and paper are dragged. Something about this bag elicits whining and requires a slower pace.

Kids want the Five Star Sound binder, so they can connect their mp3 players in class. Parents consider the item's practicality, novelty, style and value in the purchase process.

Boston parents Mike Pelonzi and Joe Curran want their backpack, My Child's Pack, to be among your back-to-school necessities.

The backpacks, which will cost $175, have a super-lightweight bullet-proof plate sewn into the back which weighs no more than a bottle of water. Pelonzi said the material used is a secret.

That's right. A bullet-proof backpack. According to Pelonzi, "during a three-year testing phase, [the backpacks] stood up to bullets as well as machete, hatchet and Ka-bar knife attacks."

Kevlar for kindergartners. Flak jackets for freshmen.

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1 comments:

Anonymous said...

And you think being a bagger at Wal-Mart is tough? I would hate to have been the person/persons that signed up to test the proto-type.

Ooops, not enough Kevlar. (Guess we don't have to pay that person for his/her time.)

R