February 14, 2007

The Scoop

Ben and Jerry's has announced their newest flavor:



Seems to me, Marketing missed the boat. Shouldn't they have looked for a Colbert tie-in to a sherbert?

Over the past 8-months, Colbert has

  • been rumored to host The Grammy Awards (he didn't) ;


  • had a mascot named in his honor: Saginaw Spirit's Steagle Colbeagle of the Ontario Hockey League ;


  • had a day named in his honor: Oshawa will celebrate Stephen Colbert Day on March 20, 2007 ;


  • forced Wikipedia to shut down access to its entry about elephants, after Colbert suggested viewers of his show modify the information about the worldwide Elephant population, and


  • coined the word 'truthiness' and seen it named Word of the Year (2006)

Colbert is said to be donating his earnings from the ice cream to The Americone Dream Fund, a newly-formed charitable foundation that will distribute money to as-yet-unnamed causes.

You know what happens when ice cream is over-exposed? It gets freezer burn and loses its flavor.



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Note: The use of sherbert above is deliberate. Goes with Colbert.
Sherbet is the more widely-used term that describes a fruity frozen dessert similar to an ice. Sherbert is also accepted, as is sorbet.

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